Los Angeles, California (May 17, 2011) – Morinaga America, Inc. (www.hi-chew.com), marketing and distribution channel for HI-CHEW Fruit Chews in the U.S., will introduce visitors to Sweets & Snacks Expo 2011 to its new Peach flavor in booth #1972. The HI-CHEW Fruit Chew line has gotten sweeter in 2011 with the enticing additions to its fruity flavor offerings — Grape and Peach.
“Sweets & Snacks Expo offers a great forum for gauging the appeal of candy lovers who have never tried HI-CHEW Fruit Chews or are fans of a particular flavor,” said Toshiya Yasuda, President of Morinaga America. “We are excited to be participating for our second year at the Expo. The tremendous response we received at the 2010 Expo really gave a boost to our expansion in the U.S. The demand for HI-CHEW Fruit Chews across America has exceeded expectations.”
The Sweets & Snacks will be held on May 24-26 at Chicago’s McCormick Place, West Building. Morinaga America will be giving samples of the new flavors and the widely popular top-selling HI-CHEW Fruit Chews in Booth #1972. HI-CHEW Fruit Chews come in Strawberry, Green Apple, Melon, Mango, Banana and the two new fruit-filled flavors — Grape and Peach.